New Year, New Plan
Posted Date: February 8, 2010
Author: Michelle Coetzee
It appears that we have finally emerged on the ‘other side’ of the recession and that the hysteria has somewhat calmed. We have seen the tide change as people are quickly realizing that while spending freezes in Q4 2009 may have helped to meet corporate fiscal obligations, they certainly did not deliver sales in Q1 2010! Need a remedy for slow sales following a spending freeze? You need sales rallies, product launches, employee kick-offs and management off-sites!
It is incredible the difference a day will make when you dedicate that day to communication, motivation and recognition. I’m always surprised at how easily senior management make the decision to slash budgets focused on employee morale and motivation under the guise of bottom-line salvation, to the inevitable detriment of sales and performance. It has been proven time and time again that keeping your employees feeling appreciated, aware and engaged will deliver ten-fold to your bottom line. These facts are often dismissed UNTIL employee satisfaction results plummet and revenue targets are missed (notwithstanding the savings recorded during the previous quarter from the spending freeze).
So, now that we are ready to spend, let’s focus on the results that you desire... sales, revenue and overall employee satisfaction for all…and the help that we can deliver to you in order to achieve those results!
And remember...continue to use our templates (www.realeventtools.com) when you need help to coordinate your next sales-focused event!
July 19, 2010 As an event and communication professional, I have seen vast changes in the last few (almost two) decades with respect to how events ‘roll&rsquo ...more
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